In class, we began the Music Marketing Project. Before this project, we were assigned a research project based on a specific genre, which helped us understand the artists marketing strategies and brand identities. Then, in class, we watched music videos, and learned about the different types and what elements create the biggest impacts.
When we got the project, we completed the schedule, so my group can easily divide the work and figure out how to work efficiently. 2 of my group worked on the storyboard, while another member and I worked on creating the brand identity. To create marketing examples, we used online templates, which allowed us to create detailed examples that aligned with our brand identity.
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